About Me

Hi, I’m Erica! I have a Bachelor of Business Administration and Digital Innovation with a specialization in Digital Entrepreneurship from the Global Business School of Barcelona. However, I started my college journey at St. Edward’s University in Austin, Texas. My curiosity about the world and love for learning about other cultures led me to Barcelona, where I lived for two years…and find any excuse to go back!

Throughout my life, I have lived in Austin, San Jose, and Barcelona. These cities have helped me gain a diverse perspective that shapes how I think, work, and see the world. Now back in Austin, I’m slowly building a career that makes me excited to get out of bed every morning. Overall, I’m always exploring different ways to bring business and creativity together in meaningful & innovative ways.

When I am not working, you can find me walking my dog, Xochi, trying out new restaurants or cafes in Austin, attending local events like farmer’s markets or group workouts in Zilker Park!